At Flux, we’re passionate about building a winning product development culture. In a previous post, I shared how we cultivate this culture; now, let’s dive into practical strategies for making it work day-to-day. Specifically, I’ll share how our fully distributed, cross-functional team of engineers, ML scientists, designers, and product manager collaborate to drive our product roadmap forward.
Here are three of my favorite tips to help your cross-functional team thrive:
Roadmaps aren’t just for high-level planning; they’re powerful collaboration artifacts when tailored to your team’s needs. At Flux, we maintain two roadmap versions:
Our collaboration roadmap includes:
This roadmap not only visualizes progress but also helps us prioritize tasks and understand dependencies, trade-offs, and timelines. It’s our shared playbook for success.
Balancing big projects with incremental improvements is critical. I love the “rocks, pebbles, and sand” metaphor:
In sprint planning, we treat release slices as rocks, with prioritized pebbles and sand interspersed. Using Jira, we maintain epics for “pebbles and sand” and ensure they’re represented in our roadmap. This approach keeps our jar balanced, making space for both innovation and iteration.
As a distributed team, alignment requires intentional communication. Here’s what works for us:
At Flux, we’re always refining how we work together. These practices not only help us deliver a great product but also ensure we’re aligned in our mission: empowering engineering leaders with the clarity and insights they need to take confident action. By centralizing information and prioritizing the right work, we’re building a tool that helps teams like yours move faster with confidence.
How does your team collaborate across functions? We’d love to hear your tips and ideas!
Rose Martin is the Director of Product Management at Flux, where she ensures the company executes on product vision. With a proven track record of leading cross-functional teams, driving product strategy, and delivering high-impact AI-powered products across multiple industries, Rose brings deep expertise in delivering data-driven solutions at scale.